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Talent Acquisition + Marketing

Let's (finally) Be Friends!

Live webinar with Lisa Chartier on August 22nd

What’s the definition of insanity? Working for the same brand but constantly fighting for ownership of it.

Lisa ChartierJoin talent branding expert Lisa Chartier who will share her experiences, learnings and tips for cultivating an effective partnership with your Corporate Brand / Marketing team to realize your brand’s full potential as a business AND employer.

Here's what you'll learn:

  • Prepare to engage: How to build the mindset required to establish yourself as an equal partner in the TA/Marketing relationship.
  • How to approach: Using a “common ground” based approach to relationship building, break down current engagement barriers in a focused way.
  • What to say: How to craft your outreach message and structure effective, strategic conversations that build excitement vs. frustration.
  • Executing with success: The Do’s and Don’ts of talent/marketing collaboration. Discover key guiding principles and pitfalls to avoid, so you can define and achieve success together.
  • Take action: Get a checklist of recommended action Items so you can test new approaches, leverage quick win opportunities, and build powerful momentum immediately.

The 1 hour webinar is happening live on Wednesday, August 22nd at 11 AM PT / 2 PM ET. 

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Attendees of the live webinar are eligible for the programs below.

This webinar has been approved for recertification credit hours through the HR Certification Institute.
This program is valid for 1 PDC for the SHRM-CPSM or SHRM-SCPSM

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About the presenter: Lisa Chartier began her career in consumer advertising & marketing, and has spent the last 11+ years applying that thinking to the discipline of Employer Branding & Recruitment Marketing. Her experience in independent contributor and leadership roles at both agency and corporate organizations have given her a 360 degree view of challenges facing today’s HR & Marketing departments, and a track record of significant achievements and learnings to draw from. Recently, Lisa built and led a globally award winning talent brand team at Philips, before feeling called to help more practitioners solve their most complex talent branding challenges in a similar way. Lisa is now the CEO & Co-founder of Truist, a company dedicated to re-imagining the talent/employer relationship through authentic value propositions, holistic talent brand strategies, distinctive creative, and cross-functional co-creation methods. Inspired by the strong work/family/health balance she values and experienced while living & working overseas, she is passionate about igniting a movement in the U.S. for workers and employers to realize the mutual strength that flourishes when this life harmony is achieved.

1 Hour Live Webinar on Wednesday, August 22 11 AM PT / 2 PM ET. Save your seat: