EMBARC 2019
Meet our amazing speakers



Robin Richards, CareerArc

Robin Richards / Chairman and CEO, CareerArc

Robin Richards is Chairman and CEO of CareerArc. Robin is a proven successful entrepreneur and visionary strategist and a co-founder of the company. He sets the corporate goals and leads the development of business and market strategies. Previously, his leadership has led Blackboard Connect (formerly The NTI Group) to be the number one provider of hosted, time-sensitive mass notification services focused on assisting government and civil leaders to communicate quickly and efficiently with their constituents using multi-modal technologies.

Prior to forming The NTI Group Inc., Robin served as the CEO of Vivendi Universal Net USA, an entity created to oversee the U.S. Internet-related companies owned by Vivendi Universal. He was also the founding president, chief operating officer and director of MP3.com, Inc., the Internet's first and preeminent digital music provider that had the largest IPO for an independent Internet company at that time. He was the lead negotiator in the sale of MP3.com to Vivendi Universal.

Previous to MP3.com, Robin served as managing director of Tickets.com, Inc., an Internet ticketing service company that was sold to Advantix. He was the founder, president, and CEO of Lexi International, the largest tele-services and database management company in the United States by mid-1991 and appeared twice on the Inc. 500 Fastest Growing Companies list. The company was successfully sold to Thayer Capital.

Robin currently serves as president of the Chase Foundation. He holds a Bachelor of Science degree from Michigan State University and attended Whittier College School of Law.



Paul Lieberstein, aka Toby Flenderson

Paul Lieberstein (The Office's Toby Flenderson) / Actor, Screenwriter, Producer

Paul Lieberstein is an Emmy Award winning actor, screenwriter, and producer. Best known as cast member Toby Flenderson on the NBC sitcom The Office, he also served as the series’ showrunner from seasons five to eight.

In addition to The Office, Paul was a producer and writer on the animated sitcom, King Of The Hill. He also has worked as an executive producer for The Drew Carey Show, The Bernie Mac Show, The Newsroom, and Ghosted. Paul wrote and directed his first feature film, Song of Back and Neck, which made it into the 2018 Tribeca Film Festival. He currently resides in Los Angeles, California.




Shally Steckerl, The Sourcing Institute

Shally Steckerl / President, The Sourcing Institute

Shally Steckerl is president of The Sourcing Institute (TSI), founder of the Sourcing Institute Foundation, and one of the originators of the talent sourcing discipline. With twenty-two years of recruiting experience, Shally has served as corporate sourcing leader for many Fortune 500 brands, like Microsoft, Google, Coca-Cola, Cisco, and Motorola, helping them efficiently find unfindable talent. He has advised recruiting leaders at over 300 organizations, like CH2M Hill, GE, Lockheed, and SourceRight, on how to successfully embed key sourcing initiatives into their current efforts, improve the performance of their existing sourcing teams, and establish sourcing functions from the ground up.

Shally is the author of both the industry standard textbook “The Talent Sourcing and Recruitment Handbook” (ISBN 978-1928734796), and his recently published book, “The Sourcing Method” (978-0-9998081-0-8). He has served as Adjunct Faculty at Temple University’s Fox School of Business where he taught the first ever full-credit academic capstone course on recruitment, and also served at Brandman University. He is a regular speaker at HR leadership conferences around the world, and has been featured on NPR and the Wall Street Journal.


Bryan Adams, Ph.Creative

Bryan Adams / CEO, Ph.Creative

Bryan Adams is the CEO and founder of Ph.Creative, recognized as one of the leading employer brand agencies in the world. Ph.Creative specializes in building world-class employer brand, EVP and talent engagement strategy for companies such as Apple, American Airlines, and Blizzard Entertainment. Ph.Creative is well known for the Virgin candidate experience case study that successfully quantified the commercial cost of poor candidate experience, making the connection between the candidate and customer, proving the business case and changing how the industry approaches and values CX as a result.

Most recently, Ph.Creative delivered the first ever employer brand to be adopted as a main corporate brand in a F500 company (Magellan Health). It was delivered in less than 100 days for $100k, shattering conventions of time, budget and approach. Charlotte Marshall, the then-VP of employer brand, went on to be named as world’s best employer brand leader 2019. Charlotte and Bryan are now set to release a co-authored book later this year laying out the experience, the learnings and his employer brand philosophy of ‘Give and Get’ that made this work possible.

Bryan is a best-selling author and specialist speaker. He is fast becoming a prominent employer brand thought leader and his creative, often unconventional and even controversial methodologies are said to regularly change the way people think about employer branding and EVP. His presentation style is energetic, passionate, thought-provoking and interactive, so get ready to contribute and engage!




Kerry Noone

Kerry Noone / Director of Employer Branding and Recruitment Marketing, CVS Health

Kerry Noone is a recruitment marketing and employer branding professional with more than 25 years of experience in developing and delivering knowledge-based solutions through digital marketing. She has been instrumental in launching successful social media programs that empower employees to share their personal and professional stories as corporate brand ambassadors. Kerry is currently caring for CVS Health's recruitment marketing and advertising, where she has launched the brand new career-specific social spaces @CVSCareers. Kerry is working to transform the CVS Health candidate experience through a robust content strategy, recruitment marketing guidelines, a refreshed career site, mobile apply and a fun, emotional and purpose-driven recruitment value proposition campaign.

Prior to joining CVS Health, Kerry led the employer brand strategy and employee value proposition at Amtrak by partnering with the corporate communications and marketing teams. To support Amtrak's recruitment marketing outreach, Kerry developed and nurtured the company's employer brand focused @AmtrakCareers social media program on Twitter, Instagram, Facebook LinkedIn, Tumblr and Pinterest. Prior to Amtrak, Kerry served as Global Social Media manager at CSC and as Senior Employer Branding Marketing Manager at Sodexo.




Crystyl Swanson

Crystyl Swanson / Commercial Mobility Strategist, Mercer

Crystyl Swanson has over 15+ years of experience in various business segments in progressive leadership roles. She has held executive positions at two national companies, where she served as Enterprise Account Management, Head of Sales and Marketing. She is a tech geek and has always had a passion for finding the right tools to maximize productivity and effectiveness. In addition to her interest in technology, Crystyl has a background in understanding and leveraging the power of predictive behavior analytics to create high-performing, engaged team environments. She is certified as an Extended DISC® Facilitator, in the Vital Smarts suite, and the Challenger Sales Model. Crystyl currently leads commercial strategy for Mercer, specifically for their domestic mobility product and services suite.



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Mike “Batman” Cohen / Founder, Wayne Technologies

Mike “Batman” Cohen is the Founder of Wayne Technologies, a recruitment training and search firm with expertise in: Contract Recruiting, RPO, Contingent Recruiting, and Retained Search models. Mike has over a decade of experience placing technologists, recruiters, and business development professionals; and has conducted trainings for both Corporate and Agency Recruiters. He has worked with a diverse group of clients ranging from Whole Foods, Waste Management, GIPHY, Walter P. Moore, MacDonald Miller, among others. Mike contributes articles to SourceCon, has a chair in the Program Committee with ATAP, helps run SourceHouston, and is a Brand Ambassador for ERE. He has spoken at Talent42, HireConf, HRTX, RecruitCon, ERE and more.



Jon Thurmond, Team Fishel

Jon Thurmond / Mid-Atlantic Regional Human Resources Manager, Team Fishel

Jon Thurmond, SHRM-SCP, is the Mid-Atlantic Regional Human Resources Manager for Team Fishel and oversees the company’s social recruiting program. A prolific speaker and social media evangelist, Jon serves as the Social Media Director for the Virginia SHRM State Council and hosts the #HRSocialHour Podcast and Twitter chat. Pulling from his diverse experience in recruiting, labor relations, and HR leadership roles, Jon has worked across several industries, including healthcare, finance, public utility, and construction. This summer, he will be reporting from SHRM Annual Conference floor as member of the SHRM18 Blog Squad.



Tangie Pettis, Aspen Dental


Tangie Pettis / Manager of Strategic Talent Sourcing, Aspen Dental Management

Tangie Pettis is a high-energy, award-winning, and innovative thought leader in the talent-acquisition field. She has spent 20 years as a strategic recruitment business partner within some of the most well-known companies and organizations across the nation, including Enterprise Rent-A-Car, Home Depot (RPO), DaVita, Charlotte Russe, Aeropostale, and Vanderbilt University Medical Center. Tangie serves on the SourceCon Technology Advisory Committee and has shared her insights with SourceCon, ERE Media, Recruiting Daily #HRTX, and HCI.


Elliott Garlock, Wayfair

Elliott Garlock / Head of Global Employer Branding, Wayfair

Elliott Garlock oversees talent branding, marketing, and technology strategy at Wayfair. Wayfair takes a differentiated data-intensive approach to managing its talent department, and Elliott’s team builds the “operating system” that Wayfair's 300+ member recruiting team runs on every day. Prior to Wayfair, Elliott was a technology entrepreneur and generalist executive at three venture capital-backed hardware technology companies: Voxel8 (3D printing), Polyera (flexible electronics), and NanoIntegris (nanotechnology) where he focused on corporate strategy, finance, sales, marketing, business development, and recruiting. Early in his career, he received classical training in brand management at Procter & Gamble and worked as a senior manager at the world’s largest hedge fund—Bridgewater Associates.


Ellen Sheehan, HARRT at UCLA

Ellen Sheehan / Executive Director, HARRT at UCLA

Ellen Sheehan is the Executive Director of HARRT at UCLA. She is the former SVP, HR at Princess Cruises with responsibility for all land-based and shipboard human resources functions for the company, including administrative services, benefits, compensation, employee relations, global payroll, worldwide recruiting, and training and communications. She supported approximately 30,000 Princess employees in multiple U.S. and worldwide locations. Ellen joined Princess in 1997. She was previously VP, Human Resources, at California Federal Bank, Los Angeles, California; and Manager, Training & Airport Operations, at Western Airlines, also in Los Angeles. Ellen earned her Bachelor of Arts and Master of Science degrees from University of Southern California, and Master of Business Administration from Loyola Marymount.



John G. Graham Jr, Amgen

John G. Graham Jr. / Sr. Manager Global Employer Brand & Recruitment Marketing, Amgen Global Talent Acquisition

As a creative communicator with a habit of connecting people to brands through authentic experiences, John G. Graham Jr has always dreamed big and to this day is driven by the question, “Why?” He takes pleasure in finding new and innovative ways to understand audience need states, delivering the right messages to the right person at the right time on the right platform and disrupting the status quo.

John cut his teeth in social as an independent recording artist where he discovered the value of forging direct-to-consumer relationships. He loved it so much he founded his own media consultancy to help others establish their own social and digital brands. In true millennial fashion, John provided performance analytics to execs at companies like MARS, Citizens Bank, & QVC by day and opened for major recording artists at venues like the House of Blues by night. John now directs his passion towards disrupting the pharmaceutical industry’s approach to talent acquisition and employer branding through digital strategy and activating authenticity at scale. He supports over 100 countries worldwide to build bridges between career aspiration and opportunity.

John, his wife Sana, and two beautiful children, John III and Marian, currently call the Los Angeles burbs home.




Craig Barnes

Craig Barnes / Human Resources Strategic Solutions Manager, City of Plano

Craig Barnes is a proud member of Team Plano where he serves as the HR Strategic Solutions Manager. His responsibilities include leading organizational initiatives that are focused on improving the operational effectiveness and efficiencies of Human Resources programs that impact the organization and customers as well as managing the Employee Engagement Division in areas of human resources programs such as recruitment, policy formulation and interpretation, employee relations, and retention/recognition efforts. Examples of these initiatives are implementation of the City’s Talent Management Model tenets (Acquire Align Develop Retain), threading the organizational values which form the acronym SERVE (Stewardship Engaged Respectful Visionary Excellence) through active recruiting, employee engagement, performance, and recognition, and oversight of the Human Resources Information System (HRIS).

Before becoming a member of Team Plano, Craig had over 17 years of service in the City of Garland Human Resources Department. His responsibilities included management of the citywide Employee Engagement program and Intranet (COGnet), Compensation, Human Resources project management and the various HR systems such as the Applicant Tracking System (ATS) as well as the Human Resources Information System (HRIS). Additionally he was a previous Director of Civil Service and has served in many other HR capacities including Risk Management Claims Analyst and Training Coordinator. Prior to joining the City of Garland, Craig worked in the bank and insurance industries for 10 years.

Craig received his bachelor degree from Abilene Christian University, holds an International Public Management Association – Senior Certified Professional (IPMA-SCP) designation and and holds a graduate certificate from the University of Texas at Dallas Masters of Public Administration (MPA) certificate program. He is an active member of Dallas HR, IPMA-HR, Texas Municipal Human Resources Association (TMHRA), and Texas Public Employer Labor Relations Association (TxPELRA) where he currently serves on the boards of TMHRA and TxPELRA.

Craig was born and raised in Garland, Texas where he met and married his wife, best friend, and roller coaster partner of over 26 years. They have been blessed with three beautiful, intelligent, and talented daughters ranging in age from 11 to 22.




Summer Baruth

Summer Baruth / Talent Brand and Recruitment Marketing, Compass Group USA

Summer Baruth manages the Talent Brand and Recruitment Marketing for Compass Group North America, the leading food service and support services company. She is responsible for the strategic development, management and execution of Compass Group’s talent brand identity and communications, with a focus on targeting and engaging candidates through digital media.

Passionately curious, she loves a great story. Her career has covered multiple industries but the common thread has always been taking care of people and telling their stories. Summer loves to explore new ways to engage associates and excels at seeing the big picture and helping teams work together for organizational success. A social media enthusiast who truly enjoys helping people find their fit, she thinks she has the best job in the world. Summer is passionate about her family, music and yoga in that order.




Sabrina Baker

Sabrina Baker / Founder, Acacia HR Solutions and Co-founder, DisruptHR LA

Sabrina Baker is the founder of Acacia HR Solutions, an HR consulting firm headquartered in Los Angeles. While the firm offers a variety of services, Sabrina spends her days providing training, leadership development and team building workshops for clients across the country. Sabrina is certified in the Myers Briggs Type Indicator and is fascinated with how personality type plays into our interactions in the workplace. Sabrina is also the co-founder of DisruptHR Los Angeles, an information exchange designed to energize, inform and empower people in the HR field.



Michele Ruiz, BiasSync

Michele Ruiz / Founder and CEO, BiasSync

Emmy Award-winning broadcast journalist, Michele Ruiz is a thought-leader in the fields of entrepreneurship, communications and unconscious bias. Ruiz's personal experiences as a Latina entrepreneur, coupled with her passion for empowerment, diversity and inclusion, led her to co-found BiasSync, a science-based SaaS company, designed to help organizations more effectively assess and manage unconscious bias in the work environment. As CEO of BiasSync, Ruiz helps clients create a more fair and respectful workplaces.

Besides being a member of Visionary Women, Ruiz is a trustee for the ArtCenter. She also advises Macy’s Executive Leadership as a member of the retailer’s Supplier Diversity Advisory Council and serves on the Association of Transformational Leaders (ATL), a forum for influencers in artistic, academic, social, political, corporate and humanitarian endeavors.



Paula Cizek, NOBL

Paula Cizek / Chief Research Officer, NOBL

Paula Cizek is the Chief Research Officer of NOBL, helping leaders and teams adapt to the rapidly evolving marketplace. Navigating challenging workplaces is nothing new to Paula: her first job was as a youth soccer referee. Before joining NOBL, she was Innovation Manager at the IPG Media Lab, where she helped brands and media clients understand how emerging technology is changing the way companies can interact with customers. And as Senior Innovation Consultant at Mandalah, she worked with a roster of international clients, giving her unique insight into cultural differences in terms of both consumer behavior and company culture. Her clients have included Taco Bell, Capital One, Astellas, Bayer Pharmaceuticals, Media Markt, Grupo Bimbo, Havianas, and more. She graduated from Georgetown University, majoring in Marketing and International Business.


Hannah Fleishman, HubSpot

Hannah Fleishman / Senior Manager of Employer Brand, HubSpot

Hannah Fleishman is the Senior Manager of Employer Brand at HubSpot, a leading software company and top place to work globally. Her global team’s mission is to make HubSpot a magnet for top talent through culture-driven recruitment marketing, including content creation, social media, web content, video, PR and media relations, events programming, paid advertising, workplace awards, and more. Hannah has spoken at events including Top Talent Summit, INBOUND 2017, INBOUND 2018, Talent Hackers, and Startup Scaleup, and has been published on Glassdoor, ERE Media, and Recruiting Social. She holds an Honors B.S. from Emerson College. Fun fact: Hannah grew up in Italy, Germany, and Egypt before moving to Boston, home of HubSpot’s HQ.


Charlotte Marshall, Danaher

Charlotte Marshall / Global Employer Brand Leader, Danaher

Named the 2019 Employer Brand Leader of the Year, Charlotte Marshall has a track record of successfully building and launching five different Fortune 500 employer brands. She offers 15+ years of experience in driving large-scale global employer brand strategy and development in highly complex organizations, building robust cross-functional teams and alliances. Charlotte earned a B.S. in Organizational Communication from Northeastern University and a MA in Digital Communications from The Johns Hopkins University, with honors.




Wendy Dailey

Wendy Dailey / Talent Advisor, Sanford Health

Pronouns: She/Her. Wendy Dailey is a Talent Acquisition Professional with Sanford Health in South Dakota. With almost 20 years of experience in human resources, she has worked in a variety of industries including healthcare, construction, airlines and banking. Wendy is active in her local & state SHRM groups and DisruptHR. She is co-host of the #HRSocialHour twitter chat and podcast. Wendy has been a part of SHRM blogging team and writes for SHRM, Workology, Prosky and on her personal blog: mydaileyjourney.com. You can connect with Wendy on Twitter @wyndall93. In her spare time, Wendy enjoys spending time with her family, traveling and leading her daughters’ Girl Scout troops.




Joe Shaker Jr, Shaker Recruitment Marketing

Joe Shaker Jr / President, Shaker Recruitment Marketing

As a third-generation member of the Shaker family, Joe Shaker Jr was raised on recruitment advertising. He describes HR communications as his passion, noting there is no greater achievement than making that connection between companies seeking the right employees and employees seeking the right opportunity. Joe officially began his career at Shaker in 2000, assisting client teams in incorporating online media and digital plans into marketing strategies. He advanced to vice president for Shaker Recruitment Consultants in 2005, directing the division’s niche job board operations. He succeeded his father, Joseph G. Shaker, to become president of Shaker Recruitment Marketing in 2016. He continues to be actively involved in business development, client relationship management, and the evaluation of emerging technologies. Joe serves on the board of St. Jude Children’s Research Hospital, and holds a BA in communications from the University of Wisconsin.



Eric Holwell, Bayard Advertising

Eric Holwell / Senior Vice President of Strategy, Bayard Advertising

Eric Holwell is the Senior Vice President of Strategy at Bayard Advertising, a global recruitment media and employer branding agency that helps organizations with end-to-end talent attraction. Headquartered in New York City with operations in four time zones, Bayard has 225 devoted recruitment marketing professionals with expertise in social media, digital marketing, programmatic advertising, analytics, EVP development, employer brand activation, and candidate UX. In other words, they’re a group of inventive critical thinkers that love the art of bringing the candidate journey to life in an engaging and intuitive way.

Eric has spent the last 14 years working closely with many of the world’s most recognizable companies and recruitment marketing professionals to build, grow, and innovate their talent acquisition marketing strategies. He has a B.S. in Marketing and an MBA from Colorado State University.

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Kelley Powers, Recruitics

Kelley Powers / Vice President of Strategic Solutions, Recruitics

Kelley Powers is Vice President of Strategic Solutions at global recruitment advertising agency, Recruitics. Last year, she launched and now runs the Los Angeles office and Southwest Region for Recruitics, managing Client Service and Strategy teams including revenue goals for the region.

Prior to joining Recruitics, Kelley served as the Director of Client Strategy at TMP Worldwide in Los Angeles. Among her other roles are Director of Partnerships at Simply Hired, Inc. Getting in the wayback machine, she was also performance analyst at Monster Worldwide, parlaying her experience as a senior analyst on Wall Street into a talent acquisition paradigm. Before coming to the dark side (recruiting), she was also the Founder, President, and CEO of Residual Recovery, a forensic accounting firm that fought and won for actors, writers, and directors, recovering millions of dollars in unpaid residuals as a result. Kelley currently serves her community and uses her talent acquisition expertise volunteering for With Two Wings, an organization that helps survivors of sex trafficking. They provide education, support, skills, training and assistance to women re-emerging into the legitimate workforce. She holds a Master of Fine Arts from Brooklyn College and a dual Bachelor of Arts degree from Cortland College.



Toby Christie, CareerArc

Toby Christie / Chief Technology Officer, CareerArc

As CTO of CareerArc, Toby Christie is responsible for overseeing all technical aspects of the organization including product development, architecture, infrastructure management, and vendor selection and management. Prior to joining the company, Toby ran engineering for Spark Networks (NYSE:LOV), a leading provider of online personals services in the United States and internationally. While at Spark Networks, he built the product development process into a repeatable, highly successful program tied directly to the company's strategic objectives. He also drove the design and construction of a new enterprise wide purchasing platform used across all 31 of the company's properties.

Before Spark Networks, Toby has built and run technology organizations ranging from small teams for startups to teams spanning seven locations around the globe for companies like AIG (NYSE:AIG). His industry experience includes banking, entertainment, mortgage fraud detection, insurance, brokerage, and publishing. Toby has a broad technical background building systems and teams around architectures in Ruby on Rails, .Net, LAMP, Java, and C/C++. He received his Bachelor of Science in Computer Science from Cornell University.



Raman Gulati, CareerArc

Raman Gulati / Vice President of Product, CareerArc

Raman Gulati is the Vice President of Product at CareerArc, where he helps build innovative HR technology solutions for CareerArc’s Social Recruiting and Virtual Outplacement product lines. He previously built Internships.com, the world’s largest internships marketplace, which was acquired by Chegg, Inc. in 2014. He was also the co-founder and CEO of I Just Wanna Dance, a non-profit post-graduate cultural show in Los Angeles that featured a variety of local performers and raised money for charity. His educational background includes a degree in Electrical Engineering & Computer Science from UC Berkeley as well as an MBA from USC. He is also a photographer, gamer, Lakers fan, and proponent of spirited driving.


Jason Blais, CareerArc

Jason Blais / Executive Vice President of Sales, Social Recruiting, CareerArc

With over 20 years of sales and leadership experience, Jason Blais is currently responsible for overall growth of CareerArc's social recruiting business.

Before joining CareerArc, Jason worked for ZipRecruiter where he held both Head of Corporate Sales and Vice President of Inside Sales roles. During his tenure, he oversaw the growth of the sales organization from infancy to a department of over 350 staff. Prior to ZipRecruiter, Jason was Director of Business Development at The Bernard Hodes Group (now part of Symphony Talent), focusing on employer branding strategies for large-scale enterprises. He also worked at First Advantage (also now part of Symphony Talent), focusing on full suite talent acquisition technology solutions for the Global 2000 market.

A SHRM member since 2004, Jason has also been certified by the Human Resources Certification Institute for curriculum development in the realm of talent acquisition and has been named as a Top 25 Most Influential Inside Sales Leader by the American Association of Inside Sales Professionals (AA-ISP) the past two years.



Kim Johnson, CareerArc

Kim Johnson / Senior Vice President of Sales, Career Transition Services, CareerArc

As a visionary and transformative sales leader, Kim Johnson has enjoyed over 20 years of success in exceeding revenue and profitability goals year after year. Before joining CareerArc, Kim was Senior Vice President of Sales for RiseSmart, an outplacement services firm, for eight years where she assisted them in achieving exponential growth, taking them from startup to a successful acquisition. Prior to RiseSmart, she was Senior Vice President of Sales at the New York-based outplacement services company Drake Beam Morin, Inc. In nearly 11 years at DBM, Kim progressed from a sales executive to Senior Vice President, leading many successful sales teams along the way. Prior to DBM, Johnson worked in sales leadership positions at Pryor Resources. She attributes much of her success to an ability to build, inspire and lead top performing sales teams, laser-focus product and service positioning in the market, and establishing a highly consultative, yet disciplined, approach to sales.


David Urban, CareerArc

David Urban / Director of Channel Partnerships, CareerArc

David Urban is CareerArc's Director of Channel Partnerships. Born and raised in Indianapolis, Indiana (Go Hoosiers!), David's career started in radio advertising. In 1998, he took an opportunity to work for the Online Career Center (later merged into Monster.com) as an account executive in its telesales department. After spending nearly eight years at Monster.com in Indianapolis, he realized that you “can’t shovel sunshine” and moved with his wife, Deanna, and three kids to Arizona, taking on a team lead position in Monster.com's Tempe office. Since leaving Monster.com in 2013, David has held enterprise sales and agency relations positions with Beyond.com, SimplyHired, and Jobs2Careers/Talroo, working closely with a number of recruitment marketing agencies.


Alyssa Gioschia, CareerArc

Alyssa Gioscia / Senior Client Success Manager, CareerArc

Alyssa Gioscia is a Senior Client Success Manager for CareerArc with more than 10 years of strategic marketing and social media experience. Alyssa has worked with organizations across a wide range of industries—from hospitality and health care, to retail and IT/engineering—and is passionate about developing high-impact, social strategies for clients and providing creative solutions to positively impact employment brand. She leads CareerArc’s exclusive client-only webinar series, an integral program that delivers ongoing client education on CareerArc’s solutions as well as the latest best practices in social recruiting. Alyssa lives in sunny Southern California where she enjoys hiking, Salsa dancing and trying new restaurants.


Caroline Vernon, CareerArc

Caroline Vernon / Director of Sales, CareerArc

Caroline Vernon, Director of Sales at CareerArc, helps companies effectively transition the modern workforce while preserving and protecting their important employer brand and reputation. Caroline’s proven and progressive experience leading organizational growth and change, talent management initiatives, training, and recruiting initiatives has led her to become a valuable partner and thought leader in the outplacement and career management industry. Caroline served as a co-founder of DisruptHR Omaha and is a frequent presenter at DisruptHR events around the U.S.


Alex Youdim, CareerArc

Alex Youdim / Client Success Manager, CareerArc

Alex Youdim has over 12 years of experience in HR technology and has worked for multiple software and automation companies ranging from startup ventures to Fortune 500 organizations. At CareerArc, Alex counsels his clients on how to deliver the best candidate experience through strategic social media campaigns and employer branding best practices. Outside of the office, Alex is an avid fan of The Dallas Cowboys, cooking, and street art.


Patti Bryan, CareerArc

Patti Bryan / Manager, Candidate Success, CareerArc

Patti Bryan is CareerArc’s Candidate Success Manager with more than 21 years of experience in the career management industry. An expert in customer engagement and relationship management, Patti connects employees in transition to CareerArc’s leading-edge on-demand career transition tools, including outplacement, internal mobility solutions, and candidate care services. She lives and works in Dallas, Texas.


Deb Messinger, CareerArc

Deb Messinger / Senior Client Success Manager, CareerArc

Deb Messinger has over two decades of experience in developing strategic marketing campaigns that resonate with audiences for companies of all industries and sizes, including Universal Television Distribution and BBC Motion Gallery. At CareerArc, she currently serves and leads as a Sr. Client Success Manager, focusing on relationship management and formulating strategic partnerships for a variety of companies. Deb educates her clients on how to leverage technology to power and streamline their employer brand marketing initiatives, which she finds to be among the most fulfilling aspects of her six-year tenure at CareerArc. After graduating from Emerson College, Deb moved to Los Angeles where she and her husband are currently raising three teenagers and recently rescued the newest member of her family, a cocker spaniel named, “Miss Honey B.“


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W Hollywood

W Hollywood

Your adventure begins at W Hollywood. Infused with modern touches of Hollywood glamour and located in the birthplace of cinema, W Hollywood is a luxury travel destination that encompasses the energy and excitement of one of Los Angeles's most fabled neighborhoods. Whether you’re a movie buff, foodie, or music aficionado, you’re just steps away from the experience of a lifetime with Hollywood's famed entertainment, dining, and nightlife.

Regularly priced at $400+ per night, EMBARC attendees enjoy a discounted room rate of $249/night (plus hotel taxes and fees). Room block available until Sept 27 or until rooms sell out. Book online or call Marriott at 1-888-236-2427 and ask for the room block for CareerArc Summit.

October 16-18, 2019

Join us for a kickoff party starting at 6 pm on October 16 followed by a full day of sessions on October 17. Sessions continue on October 18 with the conference wrapping up around 3 pm.

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